One of the major strengths of our internet age is that it is possible to set up the technical aspects of an affiliate marketing programme without speaking to a single human being. However, this is also a huge weakness and packed with simple errors which I see all to often.
In a nutshell, affiliate marketing is when a third party sells one of your products or services for you to their audience and earns a commission on the successful sale. Sounds simple doesn’t it? But actually it’s a radical change in the traditional marketing model.